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SEO Audit
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On-page SEO
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Off-page SEO
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Technical SEO
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Content Creation
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CRO
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White-label
Website Optimization
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Having a fully optimized website works as a multiplier for your SEO. This is why we start all campaigns with a comprehensive SEO Audit that goes much deeper than any automated audit from an SEO tool.
Then, the actual optimization begins. First, we fix all the techical errors, ensuring that Google and other search engines can easily crawl your website. Then, we conduct thorough on-page optimizations to maximize the effectiveness of your existing content.
Competitive Analysis
Search engines have already done the hard work and identified the search intent behind most search queries. All we have to do is understand that intent, and then outrank the existing content, either by better content, or by establishing higher authority (backlinks). Ideally, both.
This is why the next step in every SEO campaign is competitive analysis. Paired with a deep understanding of your business and industry, we identify you competitors and figure out how to outrank them.
Important note: in this context, your competitors may not be the same people you are competing with every day in business. Instead, it's about the websites that already rank at the top 3 positions for your target keywords.
Keyword Research
We already mentioned a deep understanding of your business. One aspect of that is understanding what services you offer, as well as more about your industry.
But, an equally important aspect is understanding how your business is represented on search. Simply put, what are people searching for? These insights inform every decision we make down the road, and also help us guide you in creating all the content that your website needs.
Of course, our keyword research is not limited to your brand. We conduct thorough research to identify content opportunities, to improve content, to find gaps in your topical authority, and more. Keyword research is the lifeblood of an SEO - naturally, it is ours as well.
Execution
The previous 3 steps is why we can create world-class SEO strategies and plans for your business. But as Antoine de Saint-Exupéry has said: "A goal without a plan is just a wish."
Which is why we excel at execution. We are technical SEO gurus, more than half of our team is or has been writing professionally, and we do off-page SEO at the highest level. Early on, we said we are full-stack, and we meant it.
When you work with Atropos Digital on your website, you won't need another vendor for implementation or execution - we got you covered.
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Competence
Trust
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